Insight Basecamp

Privacy Policy

Please read this privacy policy carefully to understand how we handle your information. If you do not agree to this privacy policy, please do not use our Services.

Information We Collect

We collect information about you through the means discussed below. Please note that we need certain types of information so that we can provide the Services to you. If you do not provide us with such information, or ask us to delete it, you may no longer be able to access or use our Services.

1. Information you provide to us.
   We collect a variety of information that you provide directly to us. For example, we collect information from you through:
   • The Services you use or processing your orders
   • Requests or questions you submit to us via email, online forms, or otherwise
   • Any reviews that you submit about the Services
   • Account registration and administration of your account
   • Requests for customer support and technical assistance

   Information About You
   While parts of the Services may not require you to provide any information that can directly identify you by name (such as if you choose to browse the website without logging in), the specific types of information we collect will depend upon the Services you use, how you use them, and the information you choose to provide. The types of data we collect directly from you may include:

   • Email address
   • Full Name
   • Log-in credentials, if you create an Insight Basecamp account or Insight Assessment organizational client administrator account
   • Billing information, such as credit or debit card number, verification number, zip code, and expiration date. We do not save credit or debit card numbers, expiration dates, or verification numbers.
   • Information about purchases or other transactions with us
   • Information about your customer service interactions with us
   • User-generated content you provide to us such as when you submit responses to a question in a test, survey, quiz, or short course, respond to personal profile questions, or review a product
   • Any other information you choose to directly provide to us in connection with your use of the Services, such as messages you put into online requests sent to Insight Assessment or Insight Basecamp.

   Information About Others

   If you purchase this content on behalf of another person, we use the information you provide about the other person to fulfill the transaction.

2. Information we collect through automated means.
   When you use our Services, we collect certain information as described in this Section. As discussed further below, we and our service providers may use a variety of technologies, including cookies and similar tools, to assist in collecting this information.
   
   Functional Cookies
   

   • Anonymous site performance cookies: this information helps us continually improve your experience. This website will track the pages you visit (on our site) via Google Analytics and AwStats. These tools allow us to analyze the use of our website. Based on this information, we can evaluate the use of our website and compile reports about website activities. This information ultimately helps to optimize our offerings to you on our website. We may collect information about your computer, including your IP address, operating system, and browser type, for system administration and in order to create reports. This is statistical data about our users’ browsing actions and patterns and does not identify any individual.

   • Authentication: We may use essential cookies to authenticate assigned users, prevent fraudulent use of user accounts, maintain the relationship between a user and their responses, and protect product data and instruments.

   • Third-Party Cookies: Our systems use services from other providers which collect and store information about our users. These include Google Analytics and the various app stores. However, we have no access to or control over these cookies. We do not permit any third-party advertising.

   • Google Analytics Like many services, Google Analytics uses first-party cookies to track visitor interactions as in our case, where they are used to collect information about how visitors use our site. We then use the information to compile reports and to help us improve our site. Google Analytics collects information anonymously. It reports website trends without identifying individual visitors. You can opt out of Google Analytics without affecting how you visit our site – for more information on opting out of being tracked by Google Analytics across all websites you use, visit this Google page. For further information about how Google Analytics uses cookies and IP address data, see https://support.google.com/analytics/answer/6004245.

   It is usually possible to stop your browser from accepting cookies, or to stop it from accepting cookies from a particular website. All modern browsers allow you to change your cookie settings. You can usually find these settings in the “options” or “preferences” menu of your browser. Use the “Help” option in your browser for more details.

3. Information we collect from others.
   We may receive additional information such as demographic and statistical information from third parties, such as business partners, marketers, researchers, analysts, and other parties that we may attribute to you based on your assignment to certain statistical groups. We use this information to supplement the information that we collect directly from you to derive your possible interests and to provide more relevant experiences for you and improve our Products, and analytics, and advertising.
   

How We Use Your Information

• Complete a purchase or provide the Services you have requested including invoicing and accounting
• Respond to your request for information and provide you with more effective and efficient customer service
• Help us better understand your interests and needs, and improve the Services, including through research and reports, and test and create new products, features, and services
• Provide you with required updates and information about Services that you have purchased
• Contact you by email regarding Insight Basecamp Products, Services, promotions, and other subjects that we think may be of interest to you
• Customize the advertising and content you see on the Services
• Comply with any procedures, laws, and regulations which apply to us where it is necessary for our legitimate interests or the legitimate interests of others
• Establish, exercise, or defend our legal rights where it is necessary for our legitimate interests or the legitimate interests of others

Combined Information

For the purposes discussed in this Privacy Policy, we may combine information that we collect through the Services with the information that we receive from other sources, both online and offline, and use such combined information in accordance with this Privacy Policy.

Online Analytics and Advertising

1. Analytics
   We may use third-party web analytics services (such as those of Google Analytics) on our Services to collect and analyze usage information through cookies and similar tools; engage in auditing, research, or reporting; assist with fraud prevention; and provide certain features to you. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-out Browser Add-on by clicking here.

   If you receive email from us, we may use certain analytics tools, such as clear GIFs to capture data such as when you open our message or click on any links or banners our email contains. This data allows us to gauge the effectiveness of our communications and marketing campaigns.

2. Online Advertising

   The Services may integrate third-party advertising technologies that allow for the delivery of relevant content and advertising on the Services, as well as on other websites you visit and other applications you use. The ads may be based on various factors such as the content of the page you are visiting, the information you enter such as your age and gender, your searches, demographic data, user-generated content, and other information we collect from you. These ads may be based on your current activity or your activity over time and across other websites and online services and may be tailored to your interests.

   Third parties may also place cookies or other tracking technologies on your computer, mobile phone, or other devices to collect information about you as discussed above. These third parties (e.g., ad networks and ad servers such as Google Analytics, DoubleClick, and others) may also serve tailored ads to you as you use the Internet and Internet-connected applications, and access their own cookies or other tracking technologies on your computer, mobile phone, or other devices you use to access the Services to assist in this activity.

   We neither have access to, nor does this Privacy Policy govern, the use of cookies or other tracking technologies that may be placed on your device you use to access the Services by such non-affiliated third parties. If you are interested in more information about tailored browser advertising and how you can generally control cookies from being put on your computer to deliver tailored advertising, you may visit the Network Advertising Initiative’s Consumer Opt-Out link, the Digital Advertising Alliance’s Consumer Opt-Out link, or Your Online Choices to opt-out of receiving tailored advertising from companies that participate in those programs. To opt-out of Google Analytics for display advertising or customize Google display network ads, visit the Google Ads Settings page. We do not control these opt-out links or whether any particular company chooses to participate in these opt-out programs. We are not responsible for any choices you make using these mechanisms or the continued availability or accuracy of these mechanisms.

   Please note that if you exercise the choices above, you will still see advertising when you use the Services, but it will not be tailored to you based on your online behavior over time.

Sharing and Disclosure of your Information

Insight Basecamp and Insight Assessment are committed to the privacy and confidentiality of our clients and website visitors. We are the sole owner of the information collected on these websites. We do not sell or rent any information we collect to anyone.

We use your information to respond to you, regarding the reason you contacted us. While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.

We are committed to maintaining individual and client confidentiality of all data and datasets collected. Although Insight Assessment publishes aggregate comparison percentiles for its products, it does not disclose any personal information associated with any dataset involved in this process. Insight Assessment and Insight Basecamp do not release or disclose user feedback data except to the client who purchased the product. Disclosure of stored client account information to the client themselves is permitted for the purposes of assuring accurate record keeping.

Protection of California Academic Press LLC, Subsidiaries, and Divisions

By using the Services, you acknowledge and agree that we may access, retain and disclose the information we collect and maintain about you if required to do so by law or in a good faith belief that such access, retention, or disclosure is reasonably necessary to: (a) comply with legal process (e.g. a subpoena or court order); (b) enforce our Terms of Service, this Privacy Policy, or other contracts with you, including investigation of potential violations thereof; (c) respond to claims that any content violates the rights of third parties; (d) respond to your requests for customer service; and/or (e) protect the rights, property or personal safety of Insight Basecamp, Insight Assessment, its agents and affiliates, its users and/or the public. This includes exchanging information with other companies and organizations for fraud protection, and spam/malware prevention, and similar purposes.

Retention of Information

The length of time for which we retain information depends on the purposes for which we collected and use it and/or as required to comply with applicable laws.

Children’s Privacy

Some Products on Insight Basecamp are designed for Children younger than 13 years of age. Parental consent is necessary for the purchase of these Products and should be purchased for the minor on their behalf. If we become aware that we have inadvertently collected “personal information” (as defined by the United States Children’s Online Privacy Protection Act) from children under the age of 13 without valid parental consent, we will take reasonable steps to delete it as soon as possible. We do not knowingly process data of EU residents under the age of 16 without parental consent. If we become aware that we have collected data from an EU resident under the age of 16 without parental consent, we will take reasonable steps to delete it as soon as possible. We also comply with other age restrictions and requirements in accordance with applicable local laws.

Marketing Communications and Sharing

You may instruct us not to use your contact information to contact you by email, postal mail, or phone regarding Products, Services, promotions, and special events that might appeal to your interests by contacting us using the information below. In commercial email messages, you can also opt-out by following the instructions located at the bottom of such emails. Please note that, regardless of your request, you may not opt-out of certain operational emails, such as those reflecting our relationship or transactions with you.

Changes to our Policies

We reserve the right to amend this Privacy Policy at any time without notice to reflect changes in the law, our data collection and use practices, the features of our Services, or advances in technology. We will make the revised Privacy Policy accessible online . By continuing to use the Services, you are confirming that you have read and understood the latest version of this Privacy Policy.

Contact us at support@insightbasecamp.com if you have questions about the California Academic Press LLC Privacy Policy of the information practices of the Services.